Stop drowning in manual work.

Your AI subscriptions collect dust.

Your team is buried in manual work.

Your technology stack lacks strategy.

You're paying for software you barely use.

I help businesses in the GTA and remotely across Canada cut through the noise. Build a technology strategy, automate the busywork, actually use AI. Stop paying for tools that don't talk to each other.

your tech stack (probably)

The numbers don't lie

70%
Of tech projects fail without clear strategy
Source: KPMG Global Project Management Survey
74%
Struggle to get real value from AI
Source: BCG, Where's the Value in AI?, 2024
13%
Of Canadian small businesses use a CRM
Source: Statistics Canada
60%
Of jobs could save 30% of time with automation
Source: McKinsey Global Institute

13 years of making things work

Through the right tools, applied at the right time.

I connect the tools you already use

No need to switch platforms. I build automations with your existing stack.

Zapier
Make
HubSpot
QuickBooks
Slack

Plus Airtable, Google Workspace, Notion, and dozens more.

...delivering with trust

"He can break down complex technical work in a way that lands with stakeholders and keeps teams aligned. Working with Safi made the tech stream run smoother."

Lukas Rudari

Former manager at WestJet

"When Safi committed to something, it got done, and done well. He isn't afraid to ship fast and iterate. No drama, no excuses."

Shahmeran Gilani

Former colleague at WestJet

"He always showed up professionally ... Him and I had the opportunity to bring FlightClub, an [internal] standby travel tool, to all of WestJet where we had 35k+ flight searches on launch day! Safi is humble, hard working, and always ready to learn."

Nitay Bar-El

Former colleague at WestJet

"We were about to shut down our online store because while we had great sales at markets, we had almost zero conversions online. Safi spent 30 minutes understanding our situation, and within 24 hours he sent a video breaking down exactly what our competitors were doing that we weren't, along with mockups of how we could fix it."

Co-Owner

Organic Haircare Brand

Need a technical partner?

Book a free 30-minute consultation. I'll learn about your business, identify your biggest technology gaps, and tell you exactly what I'd do differently. No pitch, no obligation.

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